St George’s Hospital Charity
St George’s Hospital Charity
Annual Report and Financial Statements 2024-25
St George’s Hospital Charity, based in London, supports St George’s Hospital and Queen Mary’s Hospital to improve the experience of patients, families, staff and the wider community served by both hospitals.
We were honoured when St George’s Hospital Charity approached us to design their annual report again this year. This report is 64 pages long so our first tasks were to write the stories into a strong narrative, structure the content into clear sections and then develop a vibrant design to reflect their strong brand personality.
Quotes, graphics and key stats were pulled out of the main body of the text for readers who only had time to scan the pages. For those who had more time, the report has coloured sections and graphics to make it more engaging.
The client and stakeholders were really pleased with and complimentary of the end result.
What could have been a very challenging process was made much easier by the nim design and copywriting teams who used their experience and expertise to ensure we created a very effective Impact Report in an extremely short timeframe
Helen Butterfield, Senior Communications & Marketing Manager, St George’s Hospital Charity
